What's included

Everything you need to price with confidence

Two scenarios, six tools, industry benchmarks for four verticals, and the tips to actually close the gap. All in one file.

01

Salary-first rate engine

Enter your team's salaries. The calculator works out the annual revenue your business needs, your business costs budget, and your profit — using 55/25/20 industry benchmarks. Every floor rate follows from that.

02

Industry-specific benchmarks

Different verticals run different models. Switch vertical, rates update instantly.

03

Scenario 2: already running

Know your actual revenue, costs, salaries? Plug them in. Diagnoses your model and gives you three clear paths to 20% profit.

04

Gap analysis

Enter what you're currently charging per hour. Calculates exact annual revenue difference between your rates and your floor — by role, in total.

05

Scenario analysis

See what happens to your rates and profit as salary ratio shifts from 50% to 65%. Shows you the danger zone before you get there.

06

Pricing tips + reading list

Six practical guides on scoping, over-runs, rate increases, tough conversations, value selling, and retainers. Cited reading list from Blair Enns, Ron Baker, Alan Weiss, David Baker, Mike Monteiro.

The tough bit

Having the right rate is step one. Getting paid it is different.

The tool includes a full practical guide on the six ways time-based businesses leave money on the table — and how to fix each one.

📋Scoping to win — and protect yourself
⏱Catching over-runs before they cost you
📈Raising your rates without apology
💬Having the tough money conversation early
💎Selling value and outcomes, not hours
🔄Structuring retainers that don't eat you
FAQ

Questions

The Free calculator is available now. Team and Accountant are coming soon.